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Stay informed with latest news from the world of eCommerce, new eStar updates and features and see how our clients are connecting with more customers than ever before.

Digital Strategy

Let's get loyal

eStar chief client officer Richard Berridge discusses why loyalty is important and not all about discounts.

Building a loyal customer base is one of the key foundations to retail success. Customers who are loyal to your brand spend more, and more frequently. They refer more customers than those who are brand agnostic. They are your greatest advocates, your greatest revenue driver, and your greatest source of feedback.

Let's get loyal

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This is how retailers are sustaining post-COVID growth

eStar chief growth officer Alison Crosbie explores how retailers are sustaining post-COVID growth with the shakeup of order management and fulfilment.

COVID sent online shopping through the roof.

Consumers across the globe spent $900 billion more at online retailers in 2020 versus the prior two-year trend, according to a report from the Mastercard Economics Institute.

This is how retailers are sustaining post-COVID growth 

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Is business intelligence an oxymoron or just misunderstood?

eStar chief technology officer Matt Neale asks, is business intelligence an oxymoron or just misunderstood?

Effective use of data brings clarity to decisions, information to strategy, and ultimately - intelligence to business, but there is a common misconception we need to address, that data equals intelligence.

Is business intelligence an oxymoron or just misunderstood

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Scalable eCommerce Solutions Enhance Customer Experience for the COVID Consumer

Scalability is vital in online retail, especially in the rapidly changing environment that has been brought about by COVID-19.

The effects of COVID-19 impacted business overnight, many retailers struggled to handle the increase in demand of online orders; possibly highlighting flaws in the technology, platform, or solutions they had employed.

Scalable eCommerce Solutions Enhance Customer Experience for the COVID Consumer

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